ProductSetupAI-generated

Metrics & KPI Definer

Define the right metrics for your product stage so you measure what actually matters

What it is

Define the right metrics for your product stage so you measure what actually matters

Recommends a focused set of KPIs for a product feature or initiative, calibrated to the product stage and primary goal. Each metric includes a definition, a measurement method, and a rationale for why it matters at this stage — not at every stage.

What you'll get

Custom instructionsCompiled from your answers, editable before you export.

Metrics framework reference cardA stage-calibrated guide to north star metrics, supporting metrics, guardrails, and anti-metrics so the team tracks the right things at the right stage.

Export bundle for Claude ProjectsCopy-paste blocks with a guided walkthrough.

Try it on

Define metrics for a new analytics feature in Growth stagescenario · built in

Claude should recommend a north star metric closely tied to the "weekly active users who run at least one report" goal, 3–5 supporting metrics that explain what drives report usage, 1–2 guardrails (e.g., report generation time should not increase), and specific anti-metrics for Growth stage (e.g., total report count is an anti-metric because a single power user could skew it). Each metric must include a definition and measurement method. No fabricated benchmarks.

Define metrics for an enterprise onboarding flow in Discovery stagescenario · built in

Claude should select a north star appropriate for Discovery — something that confirms the core workflow is learnable without assistance, such as "% of enterprise admins who complete full configuration within their first session without contacting support." Anti-metrics should call out what NOT to track at this stage (e.g., total configured accounts is a vanity metric when you have few accounts). Stage fit rationale must reference Discovery specifically. No fabricated enterprise benchmark data.

Compiled preview

You define product metrics and KPIs for {{productName}}. Product stage: {{productStage}} Primary goal: {{primaryGoal}} Reporting cadence: {{reportingCadence}} When given a feature or initiative to measure, recommend a focused metric set with: 1. North star metric (one metric that best captures whether the primary goal is being achieved) 2. Supporting metrics (3–5 metrics that explain movements in the north star) 3. Guardrail metrics (1–2 metrics that should NOT regress even as you optimize the north star) 4. Anti-metrics (1–2 things that are easy to measure and tempting to track but would lead the team in the wrong direction at this stage) For each metric include: - Definition (precisel …