A few short questions, plain English, no jargon. Your answers become Claude's standing instructions.
What is this content piece about? A working title or a clear topic description.
The content type shapes the structure — a white paper needs an executive summary; a newsletter does not.
Who is this content for? Be specific — role, industry, and the main thing they want to learn or do.
The outline's per-section estimates will add up to this range.